CHIMNEY ROCK

Chimney Rock State Park offers 75-mile views of Hickory Nut Gorge and Lake Lure as well as camping and hiking trails.

I partnered with Chimney Rock to enhance their digital presence and strengthen their brand across all platforms. This included designing updated in-app visuals for their mobile visitor guide, refreshing web banners and icons, and creating engaging social media graphics. I also extended the branding to print and environmental materials—designing interpretive signage, trail markers, event posters, and promotional layouts that elevated the visitor experience.